The state of Washington continues to see ramped up planting and increased acreage over the last several years of the Smitten variety. Originally a patented variety from New Zealand, in Washington, Barclay Crane, managing director of Pegasus LLC says trees are already planted or budded, leading to roughly 1,000 acres in 2019 and expanding steadily beyond.
Read MoreThe state of Washington continues to see ramped up planting and increased acreage over the last several years of the Smitten variety. Originally a patented variety from New Zealand, in Washington, Barclay Crane, managing director of Pegasus LLC says trees are already planted or budded, leading to roughly 1,000 acres in 2019 and expanding steadily beyond.
Read MoreSteve Lutz, senior strategist for CMI Orchards, based in Wenatchee, WA, sees two key themes emerging with this year’s Washington apple crop.
Read MoreHoney Bear Tree Fruit Co. will have its first big crop of Smitten apples this year.The Wenatchee, Wash.-based company expects about 200,000 boxes of its newest variety.
Read MoreWenatchee, Wash-based Honey Bear Tree Fruit Co., in pairing up with Susan G. Komen this season.
Read MoreSmitten apples are coming off the trees in Washington, with this season marking the first good-sized crop of the variety from the state.
Read MoreTwo of the many international introductions that are drawing interest are the New Zealand offerings PremA129 (to be licensed and sold as Dazzle), which is a cross of Scired (a Gala and Splendour cross known as NZ Queen) and Sweetie (a Royal Gala and Braeburn cross), and Smitten, which has grandparents in Falstaff, Fiesta, Braeburn and Gala.
Read MoreFor the fall harvest in Washington, president Randy Steensma said the Wenatchee, Wash.-based company’s volume is expected to total about 25,000 cartons. “What we like about the apple is that it is very crunchy and has a flavor profile that is out of this world,” he said.
Read More“We find growers ask the tough questions now,” said Steensma, who owns Honey Bear Tree Fruit Company in Wenatchee, Washington, and was among the first to plant Honeycrisp in Washington 25 years ago.
Read MorePrevar Limited is pleased to announce that it has an exclusive licence agreement with the Washington State-based company Pegasus Premier Fruit Co LLC, for the SMITTEN® brand apple to be grown, marketed and sold in the United States and Canada.
Read MorePegasus Premier Fruit Co., North American licensee for New Zealand-based Prevar’s Smitten apple, has substantially increased plantings of the variety as it prepares bigger commercial volumes.
Read MoreNew Zealand-based Prevar’s Smitten brand apples will soon be available year round to North American customers, following an exclusive license agreement with Washington State’s Pegasus Premier Fruit Co. to grow and sell the fruit in the U.S. and Canada.
Read MoreGiumarra Wenatchee has just gotten into its import apple season and will be supplying a full line of New Zealand apples to North American customers again this Spring and Summer. “We see customer interest in the new club varieties,” says Jason Bushong, Sales Manager for Giumarra Wenatchee.
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