Posts tagged Wenatchee
Barclay Crane of Pegasus Premier Fruit Talks Honey Bear Tree Fruit's Smitten™ Apple

“Several chain retailers have reported back that of the wave of new varieties coming through their supermarkets in the last several years, Smitten is the one customers consistently come back and ask for."

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Honey Bear Tree Fruit's Don Zornes Discusses the Biggest Commercial Launch for the Smitten™ Apple

Once bitten, forever smitten. It’s the tagline for one of New Zealand’s latest apple varieties, which is living up to its namesake as it weaves its way into the U.S. market. Pegasus LLC holds the exclusive North American commercialization and distribution rights, currently working with several sales agencies in North America as the variety gains popularity.

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