Harvests have kicked off in Australia for Montague’s newest apple brand Smitten, an early-season bi-colored cultivar bred by Plant & Food Research (P&F) in New Zealand.
In a release, Apple and Pear Australia Limited (APAL) said the apple – to be marketed under the tagline ‘Once bitten, forever smitten’ – would be available in select Queensland Coles stores this week, and would be available in the retailer’s New South Wales and Victorian shelves from next week.Read More
Picking of Montague’s newest apple brand – the early-season Smitten® – kicks off this week, aptly coinciding with Valentine’s Day.
The bi-coloured, crisp and full-flavoured apple is available this week in selected Queensland Coles stores and will be available on Victorian and New South Wales Coles shelves from next week.Read More
European consumers prefer bicolored apples and in some countries, including Germany, they associate dark red apples with mealiness.Read More